Creative Director
JOB DESCRIPTION
Creative Director
MASTERWORKS.AGENCY
We’re on the hunt for a Creative Director to join the Masterworks team to move hearts & minds to action.
OVERVIEW
Our Creative Directors stir people to participate in Masterworks’ clients’ ministries, combining cutting-edge strategy and compelling client experiences.
The Creative Director is responsible for creating top quality ideas, experiences and products for Masterworks’ clients and ensuring their success in the marketplace. The Creative Director participates in the creative & marketing performance leadership of the agency and interacts with clients and client services staff providing creative and channel strategies, planning, and acts as a subject matter expert.
They also direct the strategy and creation of media, web experiences, email marketing efforts, video assets, and other content that speaks with warmth and imagination about a product or need – moving the consumer towards the desired response.
Your duties will include overseeing and optimizing the performance of a book of assigned clients, partnering with creatives and account teams to create campaign briefs for new projects and deliver performance reports.
To succeed in this role, the ideal candidate possesses a broad range of skills and understanding of data, marketing, design, and copywriting and has the ability to use creative tools to produce assets with speed and efficiency. You should demonstrate the ability to coordinate with internal stakeholders at a variety of levels and across functions and oversee plans/expectations to ensure performance.
RESPONSIBILITIES
Lead in day-to-day creative strategy for an assigned collection of clients
Produce fresh, innovative work that translates complex ideas into compelling print materials and digital experiences for target audiences
Determine the best way to represent an idea and produce high-level concepts for design projects to client partners
Direct and motivate teams of designers, copywriters etc. to help them use their talents effectively
Ability to use metrics to shape strategy, letting data drive ideation and decision making
Author Campaign Briefs and other project-related documents to guide project work executed by the creative studio
Prepare and present performance reports and recommendations
Ensure stakeholders are updated on the delivery/performance of efforts
Prioritize work and resources across engagements, based on short- and long-term needs, collaborating with designers, copywriters, and production artists
Monitor and optimize active client work
Keep apprised and knowledgeable of current trends and innovations in the field of direct marketing and fundraising – what the leaders in the industry are doing – and how to integrate such new concepts, use of graphics and text that would enhance your assigned projects
Ensure the visuals, messaging and/or interactive and motion designs are on brand and meet client's requirements maintaining a cohesive look and feel of a project
Detailed attention to aesthetic detail and assure that best practices in non-profit marketing is employed, as well as the latest trends, learnings and, innovations
Wow your clients by being the most winsome and engaging person in the room — make them love you
REQUIREMENTS
Fast and good
Excellent attention to detail with the ability to work well under pressure
Be able to figure out things you’ve never done before
Agency experience preferred
Performance marketing experience preferred
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Strong knowledge of computer software that is related to design, video editing, and graphic design.
Proficiency with Adobe Creative Suite (Illustrator, Photoshop, Premier, After Effects), and other Mac-based computer software
Competency in Webflow, BannerSnack, BeePro, Facebook Creative Hub, or a willingness to learn quickly
Knowledge of media buying
Experience managing and organizing assets and workspaces
Outstanding communication and interpersonal skills
Comfortable interacting with clients and industry professionals
Excellent attention to detail with the ability to work well under pressure
Must be able to manage multiple projects simultaneously
Sponge-like absorption of media and ability to keep up with the demands of an ever-changing industry
Demonstrate an active use of social and media in your own life (ie: if you don’t have a Facebook account, this is not the job for you)
Experience with basic programming: HTML, .CSS, Javascript
Ability to articulate and defend your work and design decisions with words in a way that promotes meaningful discussion and a better end-product
Embrace theories and understand the value of the scientific method in our work
Humility over ego
Work Experience:
Five plus years’ experience in marketing, advertising, and fundraising
Experience and expertise in the field of communication
Strong creative vision, with an eye on business objectives
Proven track record of developing interpersonal relationships (external and internal) with people at all levels to maximize cooperation, insuring a healthy and productive work environment and the most positive outcome for clients
MASTERWORKS
Masterworks moves people to participate in world-changing causes using an integrated approach to marketing, fundraising, and branding.
We are a diverse company of movers and makers who care about their clients and each other. It’s not just a workplace — it’s a community with a culture of collaboration and passion! We are data-inspired analysts, motivated strategists, engaged project managers and storytelling creatives working together to change the world.
Because these things are true, we look for these behavioral competencies in potential staff members:
Passion
Initiative
Curiosity
Integrity
Drive
Commitment
Problem Solving
Communication
Humility
Initiative
Risk Taking
Self-Mastery
Collaboration
Diversity
Get r’ done-ness